A Little Bit of New York Luxury Comes to Inner City Melbourne – It’s Time to Train in Style



Introducing Melbourne’s first five-star training facility – Ashley Faithfull Training Studios. It’s a touch of New York in the middle of Melbourne, The Soho Club condensed and personalised for Melbourne’s most exclusive clientele. Ashley Faithfull Studios presents an innovative training space for the time poor executive. This first studio launched in March with an exclusive party on last week. The studio will pave the way for a discerning and exclusive audience who understands health and fitness is as high a priority as their career.


After over a decade of training Australia’s top executives and high-profile professionals and with the backing of a silent investor Faithfull found the perfect site for the studio. Set on King Street, the studio couldn’t be better positioned right in the middle of Melbourne’s thriving commercial district. With NAB, KPMG, Channel Seven and more all within a ten-minute walking distance.

A partnership with Green Street Juice Co. has the healthy food sorted out with the capacity to arrange broths and juices for clients delivered to their home.

The building is also very special and since taking it over Faithfull has gutted, redesigned and given the old building a new lease of life. Built in the 1880s it has a wonderful history with original bluestone greeting clientele. Set over two stories and with the roof top converted into a training space Faithfull has created the perfect outdoor area with amazing city views. The building also features a beautiful green wall, smoothie station and concierge desk with 24-hour access to clientele and finger print technology to get into the studio.


“I’ve trained people extremely accomplished in their professions” says Ashley Faithfull, Founder, Owner and namesake of the studio “this includes judges, lawyers and top executives. In their offices they are seen as being at the top, respected and veneered which is important to these people. If a junior sees them sweating it out at their local club, it takes away some of that power. Plus, they just don’t need their staff seeing them at their most vulnerable, which exercise can be for many”.

A side effect of great success can be stress related weight gain after years of working towards making it. Half the battle can be the time taken to get somewhere to exercise or even to eat something healthy on the run.

“The Concierge Desk was key to the studio design” says Faithfull. “Our clients don’t want the hassle of arranging their own diaries and this is where the studio can help. We arrange their massage or physio session, liaise with their office and get it all locked in so they only need to look to their calendar for what they are doing next, including exercising”.

It’s no secret that high powered jobs come with high levels of stress with increased levels of cortisol in the body leading to accelerated ageing, heart attacks and cancer. With that in mind, Ashley Faithfull Studios should come as a relief to the time poor professional who is desperate to get their health back on track in the comfort of a private, luxurious environment. 

*Limited memberships available.


**Information and Images Supplied Courtesy of Ashley Faithfull Training Studios/Helen Reizer HRPR/Little Train PR & Marketing


Connie Lambeth

The Australia Times News

Editor GOURMET – Food/Wine/Events



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EDENVALE…a non-intoxicating, sophisticated lifestyle wine for those who wish to celebrate anywhere, anytime.


Whether it’s to celebrate a special occasion, or just wind down at the end of a long day, there’s nothing much better than pouring yourself a glass (or two…) of wine or bubbles. But statistics show that almost 24 percent of Australians have injured themselves as a result of drinking, and even more can’t remember what they’ve done whilst drinking and have regretted how much they’ve had to drink*. So what if you could have your wine and drink it too – without any of the consequences? 

Edenvale alcohol removed wine makes it possible to do just that. Unlike most other non-alcoholic beverage alternatives, Edenvale wines are wines, made from varietal wine grapes, using traditional wine-making methods. Maintaining all the flavour, characteristics and varietal integrity of traditional blends, Edenvale removes the alcohol at the final stage of the wine-making process, leaving behind the health benefits of fermentation but cutting out the alcohol content – and your hangover.

 Exclusive Mockups for Branding and Packaging Design

Offering a sophisticated alcohol removed alternative for those who still wish to sip on an adult beverage, Edenvale’s range of wines are also perfect for pregnant women, those abstaining from alcohol for various reasons, and health conscious consumers who still want to enjoy the social aspect of having a drink – without having a drink.

Heroes of the comprehensive range include a well-balanced and smooth Chardonnay, a fresh and fruity Sparkling Cuvee, and a Shiraz with flavours of dark plummy fruit and spice. With roughly half the calories of standard wine, you’ll not only wake up without the hangover, you’ll also be able to have a great night out – wine glass full and in hand – without ruining your diet, or the morning after.


RRP: $9.49 750ml bottle

Stockists: Available now from Coles, Woolworths, IGA, Dan Murphy’s and FoodWorks. 

**Information & Images Courtesy of Edenvale/Evil Twin PR

Exclusive Mockups for Branding and Packaging Design

Connie Lambeth – The Australia Times News

Editor GOURMET – Food/Wine/Events

E: literallyconnie@gmail.com

E: connie.lambeth@theaustraliatimes.com.au

W: editorcsl.com

Follow us on Instagram: https://www.instagram.com/tatgourmetmag/



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Nena and Pasadena Launch Party…

Words by Keti Kezunovic

Images Courtesy of ZS Design- additonal images Keti Kezunovic & Sam Tabone

Nena & Pasadena launched their Flagship Melbourne store last week in the fine company of flowing champagne, pacy tunes and of course their labelled NXP streetwear, a nod to their philosophy of freedom and chasing life adventures.

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The launch of the Melbourne store featured their new collection, along with their famous flight pant, which has gained cult-like status amongst its wearers.


This innovative fashion label, created by a group of best friends in 2010, is now appreciated by a range of iconic retailers both in Australia and around the globe. 

Nena and Pasadena.  Streetwear ‘created for freedom’.




There were a number of high profile guests soaking up the launch party vibes, including:

Campbell Brown (AFL)

Kurt Coleman (model)

Kylie Gulliver (model)

Leigh Montagna  (AFL)

Kieran Collins (AFL Western Bulldogs) & Cara Gates (Model)

Koby Stevens  (AFL St Kilda/Model)

Tahan Lew (BB / Model)

Stephanie Dixon  (The Bachelor & Model)

Sarah Maree-Cameron  (Fox FM)

Sarah Czarnuch (Model)

Sam Ludeman (The Voice)

Montana Farrah Seaton (model)



**Keti was a guest of Helen Reizer hrpr

Connie Lambeth – The Australia Times News

Editor GOURMET – Food/Wine/Events

E: literallyconnie@gmail.com

Follow us on Instagram: https://www.instagram.com/tatgourmetmag/


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